Branding, Graphic Design, Name Development
Although this reputable property manager has decades of experience, he had never developed a logo or any collateral. When he finally decided to take the plunge, I worked with him to articulate his strengths and competitive advantages.
We worked with what made him and his services unique, how he wanted to be perceived and the clients he wished to attract more of. Through digging deeper on what drives him to serve his clients, I suggested the name Ironwood. It had personal meaning for him and is the perfect symbol for his brand; strong, dependable with a deep connection to the land.
He’s proud now to share his business and very pleased to be getting more of the right clients.